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Variety

App Store·NewsFree + IAP4.53 (1,717)launched 15.5y agoapp updated 1mo agocharts in 8 countries
Scout Score
10

Variety generates an estimated $2k–$11k/month in revenue from 900–4k downloads/month on the App Store, according to AppCurrents estimates (updated 2026-08-02).

Estimates updated 02.08.2026 · How we estimate · Ranges reflect model confidence, not exact figures.
Est. revenue / month$2k–$11k
Est. downloads / month900–4k
Estimate confidencelow
PricingFree + IAP
Rating4.53 ★ (1,717 ratings)
CategoryNews
Best chart rank#93 Magazines & Newspapers Grossing
Released08.02.2011
App last updated18.06.2026
PlatformiOS
Est. downloads / mo
900–4k
Est. revenue / mo
$2k–$11k
Rating velocity / day
0
Chart velocity
flat
Peak rank
#88
Days tracked
2
Chart ranks
#93 Magazines & Newspapers Grossing

Modeled monthly estimate · rating velocity · low confidence

About

Variety is the most authoritative and trusted source of entertainment business news, recognized and respected throughout the world. Since 1905, influential producers, executives and talent in entertainment and beyond have turned to Variety for award-winning daily breaking news reports, insightful award-season coverage, must-read feature spotlights and intelligent analysis of the industry’s most pr…

Trends & analysis

Chart rank trend

US · category
#88#93
Jun 13Jul 31
Grossing #93

Why it's surfacing

Scout 10
Newness
3
Breakout
0

Ratings & velocity

★ 0 in window
Total ratings
2k2k
Jun 6Jul 31
New ratings / day
10
Jun 14Jul 31

Rating distribution

89% positive · 2k ratings
5
79%
4
9%
3
3%
2
2%
1
6%

Geographic reach

best rank · 8 storefronts
fr
#78 category
kr
#81 category
ca
#85 category
tw
#85 category
gb
#91 category
us
#93 category
br
#97 category
cn
#100 category

Revenue & downloads trend

ARPU $3
Est. revenue / mo · $5k
$9k$53
Jun 6Aug 2
Est. downloads / mo · 2k
9k245
Jun 6Aug 2

In-app purchases

4 tiers
Variety Magazine$14
Variety VIP$40
Variety Magazine$140
Variety VIP$400

Update history

2 updates tracked
  • v25.1.11mo ago

    Age rating raised

  • v25.1.06mo ago

    Bug fixes

Variety — FAQ

How much money does Variety make?

According to AppCurrents estimates, Variety generates approximately $2k–$11k per month (low confidence), modeled from its the App Store chart performance, rating velocity, and monetization signals.

How many downloads does Variety get?

Variety sees an estimated 900–4k downloads per month on the App Store, per AppCurrents modeling.

Is Variety free?

Variety is free to download on the App Store, monetizing through in-app purchases.

What is Variety's rating?

Variety holds a 4.53-star average from 1,717 ratings on the App Store. It currently ranks #93 on the Magazines & Newspapers grossing chart.

When was Variety released?

Variety launched on the App Store on 08.02.2011. Its latest version shipped 18.06.2026.

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