X
X generates an estimated $5.6M–$31M/month in revenue from 3.5M–15M downloads/month on the App Store, according to AppCurrents estimates (updated 2026-07-25).
| Est. revenue / month | $5.6M–$31M |
|---|---|
| Est. downloads / month | 3.5M–15M |
| Estimate confidence | low |
| Pricing | Free + IAP |
| Rating | 4.58 ★ (10,888,170 ratings) |
| Category | News |
| Best chart rank | #1 News Free |
| Released | 09.10.2009 |
| App last updated | 23.07.2026 |
| Platform | iOS |
Modeled monthly estimate · rating velocity · low confidence
About
Welcome to X (formerly known as Twitter), your trusted digital town square where conversations unfold in real time, and the world connects through breaking news, live events, podcasts, and everything in between. Whether you're passionate about sports, tech, music, or politics, X is your front-row seat to what’s happening across the globe. X isn’t just another social media app, it’s the ultimate…
Our take on X
X is a news and social media platform with a freemium model that generates an estimated $830k–3.3M monthly, ranking #1 in News grossing on the US App Store.
- Achieved #1 News grossing position in the US, indicating strong monetization despite free-to-play entry.
- Five-tier subscription structure ranging from $4 to $114.99 annually provides multiple price points; the Basic tier at $4/month and annual option at $114.99 offer entry and committed-user options.
- Large install base with an estimated 3.5M–14M downloads per month and 10.8M+ ratings, suggesting sustained user engagement across 11 charting countries.
- User reports of crashes when clicking hashtags in recent versions suggest stability issues that may affect retention.
- Rating of 4.59/5 is solid but not exceptional—review sentiment shows enthusiasm mixed with technical complaints, indicating potential churn risk if bugs persist.
Trends & analysis
Chart rank trend
US · overallWhy it's surfacing
Scout 45Ratings & velocity
★ 0 in windowRating distribution
90% positive · 11M ratingsGeographic reach
best rank · 11 storefrontsRevenue & downloads trend
ARPU $2In-app purchases
10 tiersUpdate history
12+ updates tracked- v12.11.11d ago
We made improvements and squashed bugs so X is even better for you.
- v12.112d ago
We made improvements and squashed bugs so X is even better for you.
- v12.104d ago
We made improvements and squashed bugs so X is even better for you.
- v12.99d ago
We made improvements and squashed bugs so X is even better for you.
- v12.814d ago
We made improvements and squashed bugs so X is even better for you.
X — FAQ
How much money does X make?
According to AppCurrents estimates, X generates approximately $5.6M–$31M per month (low confidence), modeled from its the App Store chart performance, rating velocity, and monetization signals.
How many downloads does X get?
X sees an estimated 3.5M–15M downloads per month on the App Store, per AppCurrents modeling.
Is X free?
X is free to download on the App Store, monetizing through in-app purchases.
What is X's rating?
X holds a 4.58-star average from 10,888,170 ratings on the App Store. It currently ranks #1 on the News free chart.
When was X released?
X launched on the App Store on 09.10.2009. Its latest version shipped 23.07.2026.
How does X's subscription pricing work?
X offers five tiers: X Premium Basic at $4/month, @elonmusk Subscription at $4/month, X Premium at $11/month, X Premium Plus at $50/month, and X Premium at $114.99/year. This range allows users to choose entry-level ($4) or annual commitment ($114.99) options.
What does X's #1 News grossing ranking mean?
X holds the #1 grossing position in the News category on the US App Store, reflecting its ability to convert free users to paid subscriptions at scale—a notable achievement for a platform competing in a crowded news space.
How established is X based on download and chart data?
X downloads an estimated 3.5M–14M times monthly and is charting in 11 countries, with a release date of October 9, 2009. The 10.8M+ ratings and sustained #1 News grossing position indicate long-term market presence and user reliance.
