DOWN: The Casual Dating App
DOWN: The Casual Dating App generates an estimated $240k–$1.3M/month in revenue from 74k–300k downloads/month on the App Store, according to AppCurrents estimates (updated 2026-10-02).
| Est. revenue / month | $240k–$1.3M |
|---|---|
| Est. downloads / month | 74k–300k |
| Estimate confidence | medium |
| Pricing | Free + IAP |
| Rating | 4.32 ★ (129,291 ratings) |
| Category | Lifestyle |
| Best chart rank | #17 Lifestyle Grossing |
| Released | 01.05.2013 |
| App last updated | 29.09.2026 |
| Platform | iOS |
Modeled monthly estimate · rating velocity · medium confidence
About
Your search is over: this is where curiosity and honesty meet to create magical dates! 19+ million open-minded singles exploring and keeping it real. No matter what kind of relationship you're seeking, you're in control—express openly whether you're looking for something SERIOUS or CASUAL. DOWN is the most honest dating app for open-minded singles to connect, express themselves freely, and find w…
Trends & analysis
Chart rank trend
US · categoryWhy it's surfacing
Scout 37Ratings & velocity
★ +0.01 in windowRating distribution
82% positive · 123k ratingsGeographic reach
best rank · 1 storefrontRevenue & downloads trend
ARPU $4In-app purchases
10 tiersUpdate history
12+ updates tracked- v83.13d ago
This version includes stability improvements and bug fixes. LOVE our app? Please take a moment to leave a 5-star review. DOWN listens to your feedback! Email us at [email protected] Your feedback keeps DOWN a better place for open-minded users to date. xoxo, the DOWN Team
- v837d ago
In this release, we're introducing VIP+, a new subscription designed to give active daters even more ways to find the right match. The feature will gradually roll out to users in selected regions. LOVE our app? Please take a moment to leave a 5-star review. DOWN listens to your feedback! Email us at [email protected] Your feedback keeps DOWN a better place for open-minded users to date. xoxo, the DOWN Team
- v82.117d ago
In this release, we’ve adapted the app to Liquid Glass and made numerous improvements to enhance stability and overall performance. LOVE our app? Please take a moment to leave a 5-star review. DOWN listens to your feedback! Email us at [email protected] Your feedback keeps DOWN a better place for open-minded users to date. xoxo, the DOWN Team
- v8225d ago
Numerous refinements and improvements have been made to enhance stability and keep everything running smoothly. LOVE our app? Please take a moment to leave a 5-star review. DOWN listens to your feedback! Email us at [email protected] Your feedback keeps DOWN a better place for open-minded users to date. xoxo, the DOWN Team
- v811mo ago
We've been busy squashing bugs and improving stability to keep everything running smoothly. LOVE our app? Please take a moment to leave a 5-star review. DOWN listens to your feedback! Email us at [email protected] Your feedback keeps DOWN a better place for open-minded users to date. xoxo, the DOWN Team
DOWN: The Casual Dating App — FAQ
How much money does DOWN: The Casual Dating App make?
According to AppCurrents estimates, DOWN: The Casual Dating App generates approximately $240k–$1.3M per month (medium confidence), modeled from its the App Store chart performance, rating velocity, and monetization signals.
How many downloads does DOWN: The Casual Dating App get?
DOWN: The Casual Dating App sees an estimated 74k–300k downloads per month on the App Store, per AppCurrents modeling.
Is DOWN: The Casual Dating App free?
DOWN: The Casual Dating App is free to download on the App Store, monetizing through in-app purchases.
What is DOWN: The Casual Dating App's rating?
DOWN: The Casual Dating App holds a 4.32-star average from 129,291 ratings on the App Store. It currently ranks #17 on the Lifestyle grossing chart.
When was DOWN: The Casual Dating App released?
DOWN: The Casual Dating App launched on the App Store on 01.05.2013. Its latest version shipped 29.09.2026.
