Amazon Alexa
Amazon Alexa generates an estimated $4.7M–$26M/month in revenue from 1.4M–5.8M downloads/month on the App Store, according to AppCurrents estimates (updated 2026-09-08).
| Est. revenue / month | $4.7M–$26M |
|---|---|
| Est. downloads / month | 1.4M–5.8M |
| Estimate confidence | medium |
| Pricing | Free + IAP |
| Rating | 4.54 ★ (5,872,208 ratings) |
| Category | Lifestyle |
| Best chart rank | #9 Lifestyle Free |
| Released | 10.12.2014 |
| App last updated | 01.09.2026 |
| Platform | iOS |
Modeled monthly estimate · rating velocity · medium confidence
About
Use the Amazon Alexa app to manage Alexa-enabled devices, control music playback, view shopping lists on the go, keep track of upcoming reminders, check on active timers and much more. When you enable hands-free with Alexa, you can talk to Alexa by simply saying “Alexa” when the app is on your screen. The more you use Alexa, the more she adapts to your voice, vocabulary and personal preferences.…
Our take on Amazon Alexa
Amazon Alexa is a free voice assistant app with optional premium subscription that has maintained top-15 position in the US Lifestyle category since 2014.
- Consistently high user engagement: 5.7M+ ratings and a 4.5+ average rating demonstrates sustained active user base and positive reception
- Established revenue scale: estimated $983k–3.9M monthly revenue from in-app purchases and Alexa+ Standard Monthly subscription ($19.99/mo) positions it as a significant monetization performer
- Persistent market presence: charting in 8 countries with best rank of #15 in US Lifestyle free category shows durable cross-market appeal
- Premium tier appears limited: only one documented IAP tier (Alexa+ Standard Monthly at $19.99) suggests monetization may rely heavily on subscription uptake rather than diversified offerings
- Large version gap: last recorded update on 2026-06-08 requires confirmation as this date appears to be in the future; verification of actual current version status is needed
Trends & analysis
Chart rank trend
US · categoryWhy it's surfacing
Scout 26Ratings & velocity
★ -0.01 in windowRating distribution
89% positive · 5.8M ratingsGeographic reach
best rank · 9 storefrontsRevenue & downloads trend
ARPU $4In-app purchases
1 tiersUpdate history
12+ updates tracked- v2.2.757290.07d ago
Various bug fixes and performance improvements.
- v2.2.755211.014d ago
Various bug fixes and performance improvements.
- v2.2.753212.021d ago
Various bug fixes and performance improvements.
- v2.2.751483.01mo ago
Various bug fixes and performance improvements.
- v2.2.747459.01mo ago
Various bug fixes and performance improvements.
Amazon Alexa — FAQ
How much money does Amazon Alexa make?
According to AppCurrents estimates, Amazon Alexa generates approximately $4.7M–$26M per month (medium confidence), modeled from its the App Store chart performance, rating velocity, and monetization signals.
How many downloads does Amazon Alexa get?
Amazon Alexa sees an estimated 1.4M–5.8M downloads per month on the App Store, per AppCurrents modeling.
Is Amazon Alexa free?
Amazon Alexa is free to download on the App Store, monetizing through in-app purchases.
What is Amazon Alexa's rating?
Amazon Alexa holds a 4.54-star average from 5,872,208 ratings on the App Store. It currently ranks #9 on the Lifestyle free chart.
When was Amazon Alexa released?
Amazon Alexa launched on the App Store on 10.12.2014. Its latest version shipped 01.09.2026.
What is Alexa+ Standard Monthly and how much does it cost?
Alexa+ Standard Monthly is a subscription tier priced at $19.99 per month, representing the documented in-app purchase option for the app.
How does Amazon Alexa's revenue compare to its download volume?
Alexa generates an estimated $983k–3.9M monthly revenue while averaging 1.4M–5.6M downloads per month, indicating a revenue-to-downloads ratio typical of freemium lifestyle apps with modest subscription penetration.
In how many markets does Alexa rank on the charts?
Alexa charts in 8 countries, with its best ranking at #15 in the US Lifestyle free category.
