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LifeLock Identity

App Store·FinanceFree + IAP4.82 (194,144)launched 7.7y agoapp updated 10d agocharts in 2 countries
Scout Score
34

LifeLock Identity generates an estimated $15k–$84k/month in revenue from 35k–150k downloads/month on the App Store, according to AppCurrents estimates (updated 2026-07-25).

Estimates updated 25.07.2026 · How we estimate · Ranges reflect model confidence, not exact figures.
Est. revenue / month$15k–$84k
Est. downloads / month35k–150k
Estimate confidencemedium
PricingFree + IAP
Rating4.82 ★ (194,144 ratings)
CategoryFinance
Best chart rank#11 Finance Grossing
Released26.11.2018
App last updated15.07.2026
PlatformiOS
Est. downloads / mo
35k–150k
Est. revenue / mo
$15k–$84k
Rating velocity / day
27
Chart velocity
flat
Peak rank
#9
Days tracked
52
Chart ranks
#11 Finance Grossing

Modeled monthly estimate · rating velocity · medium confidence

About

With so much of your personal information online, it’s dangerously easy for someone to steal your identity. Download LifeLock now and enroll right from the app. We’re here to help 24/7. LifeLock makes it easy to help protect yourself against identity theft, financial fraud, and more. We detect and alert you to possible threats, and if you think your identity may have been stolen, we work to fix…

Trends & analysis

Chart rank trend

US · category
#9#14
Jun 4Jul 25
Grossing #11

Why it's surfacing

Scout 34
Momentum
16
Newness
3
Grossing newcomer
3
Breakout
2

Ratings & velocity

★ 0 in window
Total ratings
194k193k
Jun 4Jul 25
New ratings / day
520
Jun 5Jul 25

Rating distribution

97% positive · 193k ratings
5
87%
4
10%
3
2%
2
0%
1
1%

Geographic reach

best rank · 2 storefronts
us
#11 category
jp
#54 category

Revenue & downloads trend

ARPU $1
Est. revenue / mo · $36k
$913k$32k
Jun 4Jul 25
Est. downloads / mo · 71k
517k54k
Jun 4Jul 25

In-app purchases

6 tiers
LifeLock Standard$12
LifeLock Advantage$23
LifeLock Ultimate Plus$35
LifeLock Total$35
LifeLock Identity Advisor$50
LifeLock Standard$125

Update history

6 updates tracked
  • v3.6.310d ago

    We’ve made things better. This update covers improvements and bug fixes for a smoother app experience.

  • v3.6.212d ago

    We’ve made things better. This update covers improvements and bug fixes for a smoother app experience.

  • v3.623d ago

    We’ve made things better. This update covers improvements and bug fixes for a smoother app experience.

  • v3.5.11mo ago

    We’ve made things better. This update covers improvements and bug fixes for a smoother app experience.

  • v3.51mo ago

    We’ve made things better. This update covers improvements and bug fixes for a smoother app experience.

LifeLock Identity — FAQ

How much money does LifeLock Identity make?

According to AppCurrents estimates, LifeLock Identity generates approximately $15k–$84k per month (medium confidence), modeled from its the App Store chart performance, rating velocity, and monetization signals.

How many downloads does LifeLock Identity get?

LifeLock Identity sees an estimated 35k–150k downloads per month on the App Store, per AppCurrents modeling.

Is LifeLock Identity free?

LifeLock Identity is free to download on the App Store, monetizing through in-app purchases.

What is LifeLock Identity's rating?

LifeLock Identity holds a 4.82-star average from 194,144 ratings on the App Store. It currently ranks #11 on the Finance grossing chart.

When was LifeLock Identity released?

LifeLock Identity launched on the App Store on 26.11.2018. Its latest version shipped 15.07.2026.

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