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LifeLock Identity by Norton

Google Play·FinanceFree + IAP4.34 (44,067)launched 7.7y agoapp updated 15d agocharts in 4 countries
Scout Score
33

LifeLock Identity by Norton generates an estimated $10k–$56k/month in revenue from 46k–190k downloads/month on Google Play, according to AppCurrents estimates (updated 2026-07-25).

Estimates updated 25.07.2026 · How we estimate · Ranges reflect model confidence, not exact figures.
Est. revenue / month$10k–$56k
Est. downloads / month46k–190k
Estimate confidencemedium
PricingFree + IAP
Rating4.34 ★ (44,067 ratings)
CategoryFinance
Best chart rank#9 Finance Grossing
Released26.11.2018
App last updated10.07.2026
PlatformAndroid
Est. downloads / mo
46k–190k
Est. revenue / mo
$10k–$56k
Rating velocity / day
10 4
Chart velocity
flat
Peak rank
#8
Days tracked
51
Chart ranks
#9 Finance Grossing

Measured monthly estimate · Play installs · medium confidence

About

Identity Theft Protection is hard. We make it easy for you with the LIFELOCK IDENTITY app and a NORTON 360 or LIFELOCK plan. You’re across town—and someone is taking out a bank loan in your name. We’ll send you an identity alert†. If it’s not you taking out that loan, you can respond right away, and we’ll go to work on your behalf. LIFELOCK PLANS INCLUDE: • LIFELOCK IDENTITY ALERT™ SYSTEM†: Alert…

Trends & analysis

Chart rank trend

US · category
#8#199
Jun 5Jul 25
Free #194Grossing #9

Why it's surfacing

Scout 33
Momentum
11
Newness
3
Grossing newcomer
3
Breakout
2
Climber
0

Ratings & velocity

★ -0.01 in window
Total ratings
44k44k
Jun 15Jul 26
New ratings / day
90
Jun 16Jul 22

Rating distribution

83% positive · 44k ratings
5
74%
4
9%
3
4%
2
3%
1
10%

Geographic reach

best rank · 4 storefronts
us
#9 category
jp
#16 category
au
#181 category
ca
#187 category

Revenue & downloads trend

ARPU $0
Est. revenue / mo · $24k
$276k$20k
Jun 5Jul 24
Est. downloads / mo · 94k
210k59k
Jun 5Jul 24

In-app purchases

2 tiers
In-app purchase$10
In-app purchase$350

LifeLock Identity by Norton — FAQ

How much money does LifeLock Identity by Norton make?

According to AppCurrents estimates, LifeLock Identity by Norton generates approximately $10k–$56k per month (medium confidence), modeled from its Google Play chart performance, rating velocity, and monetization signals.

How many downloads does LifeLock Identity by Norton get?

LifeLock Identity by Norton sees an estimated 46k–190k downloads per month on Google Play, per AppCurrents modeling.

Is LifeLock Identity by Norton free?

LifeLock Identity by Norton is free to download on Google Play, monetizing through in-app purchases.

What is LifeLock Identity by Norton's rating?

LifeLock Identity by Norton holds a 4.34-star average from 44,067 ratings on Google Play. It currently ranks #9 on the Finance grossing chart.

When was LifeLock Identity by Norton released?

LifeLock Identity by Norton launched on Google Play on 26.11.2018. Its latest version shipped 10.07.2026.

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