Instagram vs Photo Formation
A data-backed head-to-head — estimated revenue, downloads, ratings and pricing side by side, from live App Store signals. Updated continuously.
Revenue / mo
$10M–$36M
$100–$2k
Downloads / mo
7.6M–31M
10–80
Rating
★ 4.69 (30M)
★ 4.97 (35)
Pricing
Free + IAP
Paid $21.99
Category
Photo & Video
Photo & Video
Released
16.0y ago
8.2y ago
Verdict: Instagram earns more — an estimated $10M–$36M/mo, versus $100–$2k/mo for Photo Formation.