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Instagram vs Milky Way Tonight

A data-backed head-to-head — estimated revenue, downloads, ratings and pricing side by side, from live App Store signals. Updated continuously.

Revenue / mo
$10M–$36M
$1k–$20k
Downloads / mo
7.6M–31M
400–2k
Rating
★ 4.69 (30M)
★ 5.00 (22)
Pricing
Free + IAP
Paid $7.99
Category
Photo & Video
Photo & Video
Released
16.0y ago
3mo ago

Verdict: Instagram earns more — an estimated $10M–$36M/mo, versus $1k–$20k/mo for Milky Way Tonight.