Hallmark+
Hallmark+ generates an estimated $4k–$20k/month in revenue from 5k–21k downloads/month on the App Store, according to AppCurrents estimates (updated 2026-08-02).
| Est. revenue / month | $4k–$20k |
|---|---|
| Est. downloads / month | 5k–21k |
| Estimate confidence | medium |
| Pricing | Free + IAP |
| Rating | 4.24 ★ (11,923 ratings) |
| Category | Entertainment |
| Best chart rank | #58 Entertainment Grossing |
| Released | 19.10.2011 |
| App last updated | 01.07.2026 |
| Platform | iOS |
Modeled monthly estimate · rating velocity · medium confidence
About
Hallmark+ is everything you love about Hallmark, all in one place. Hallmark+ is an all-new streaming service and membership program that gives you unlimited access to exclusive new original series, reality shows, movies, and other feel-good content featuring beloved Hallmark stars. You’ll also enjoy a huge selection of Hallmark rom-coms, cozy mysteries, heartfelt dramas, and all your favorite hol…
Trends & analysis
Chart rank trend
US · categoryWhy it's surfacing
Scout 30Ratings & velocity
★ -0.02 in windowRating distribution
81% positive · 12k ratingsGeographic reach
best rank · 1 storefrontRevenue & downloads trend
ARPU $1In-app purchases
8 tiersUpdate history
4 updates tracked- v8.161.21mo ago
This update includes a small fix to make things clearer when an app update is required.
- v8.161.11mo ago
A better way to watch your Hallmark+ favorites. We’ve introduced enhancements to our Live Experience, added updates to support evolving privacy requirements, and made general performance improvements and bug fixes.
- v8.161.01mo ago
A better way to watch your Hallmark+ favorites. We’ve introduced enhancements to our Live Experience, added updates to support evolving privacy requirements, and made general performance improvements and bug fixes.
- v8.154.14mo ago
This update improves sign‑in reliability and session stability, making it easier to stay logged in and keep watching. We’ve also refreshed visuals, improved subscription guidance, strengthened privacy controls, and enhanced overall performance and stability.
Hallmark+ — FAQ
How much money does Hallmark+ make?
According to AppCurrents estimates, Hallmark+ generates approximately $4k–$20k per month (medium confidence), modeled from its the App Store chart performance, rating velocity, and monetization signals.
How many downloads does Hallmark+ get?
Hallmark+ sees an estimated 5k–21k downloads per month on the App Store, per AppCurrents modeling.
Is Hallmark+ free?
Hallmark+ is free to download on the App Store, monetizing through in-app purchases.
What is Hallmark+'s rating?
Hallmark+ holds a 4.24-star average from 11,923 ratings on the App Store. It currently ranks #58 on the Entertainment grossing chart.
When was Hallmark+ released?
Hallmark+ launched on the App Store on 19.10.2011. Its latest version shipped 01.07.2026.
