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Purpose: AI Mentor & Coach

App Store·Health & FitnessFree + IAP4.17 (683)launched 1.1y agoapp updated 6d agocharts in 9 countries
Scout Score
35

Purpose: AI Mentor & Coach generates an estimated $59k–$380k/month in revenue from 7k–28k downloads/month on the App Store, according to AppCurrents estimates (updated 2026-09-08).

Estimates updated 08.09.2026 · How we estimate · Ranges reflect model confidence, not exact figures.
Est. revenue / month$59k–$380k
Est. downloads / month7k–28k
Estimate confidencelow
PricingFree + IAP
Rating4.17 ★ (683 ratings)
CategoryHealth & Fitness
Best chart rank#76 Health & Fitness Grossing
Released17.08.2025
App last updated02.09.2026
PlatformiOS
Est. downloads / mo
7k–28k
Est. revenue / mo
$59k–$380k
Rating velocity / day
5 6
Chart velocity
▼ 1/day
Peak rank
#29
Days tracked
82
Chart ranks
#76 Health & Fitness Grossing

Modeled monthly estimate · rating velocity · low confidence

About

Purpose 2.0 is your AI mentor for honest guidance, deeper self-understanding, and clear next steps. Now redesigned with a cleaner, more intuitive experience that makes reflection, insights, and progress easier to navigate. Co-founded by Mark Manson, 3x New York Times bestselling author of The Subtle Art of Not Giving a F*ck, Purpose helps you make sense of what you’re facing — without generic mot…

Trends & analysis

Chart rank trend

US · category
#29#100
Jun 4Sep 8
Free #99Grossing #76

Why it's surfacing

Scout 35
Newness
12
Momentum
10
Breakout
8
Grossing newcomer
8

Ratings & velocity

★ -0.02 in window
Total ratings
683292
Jun 4Sep 8
New ratings / day
270
Jun 5Sep 8

Rating distribution

77% positive · 292 ratings
5
73%
4
4%
3
5%
2
4%
1
14%

Geographic reach

best rank · 9 storefronts
in
#37 category
us
#76 category
tw
#80 category
br
#86 category
gb
#89 category
jp
#90 category
kr
#94 category
au
#95 category
ca
#98 category

Revenue & downloads trend

ARPU $11
Est. revenue / mo · $150k
$419k$0
Jun 4Sep 8
Est. downloads / mo · 14k
46k0
Jun 4Sep 8

In-app purchases

7 tiers
Weekly Plan$7
Monthly Plan$13
Monthly Plan$15
Monthly Plan$20
Annual Plan$100
Annual Plan$120
Annual Plan$150

Update history

12+ updates tracked
  • v2.0.106d ago

    Clearer, easier-to-read chat messages. Links from emails open the app more reliably. Better support for smaller screens in quests. Stability improvements for voice mode.

  • v2.0.920d ago

    Brand New Purpose 2.0 Design!

  • v2.0.71mo ago

    Brand New Purpose 2.0 Design!

  • v2.0.61mo ago

    Brand New Purpose 2.0 Design!

  • v1.14.221mo ago

    - Quest progress screens now display long text more cleanly, with fewer layout issues on smaller screens. - Onboarding now makes it clearer when you need to finish typing before you can send an answer. - Account settings now include your userID for easier support when you need help with your account.

Purpose: AI Mentor & Coach — FAQ

How much money does Purpose: AI Mentor & Coach make?

According to AppCurrents estimates, Purpose: AI Mentor & Coach generates approximately $59k–$380k per month (low confidence), modeled from its the App Store chart performance, rating velocity, and monetization signals.

How many downloads does Purpose: AI Mentor & Coach get?

Purpose: AI Mentor & Coach sees an estimated 7k–28k downloads per month on the App Store, per AppCurrents modeling.

Is Purpose: AI Mentor & Coach free?

Purpose: AI Mentor & Coach is free to download on the App Store, monetizing through in-app purchases.

What is Purpose: AI Mentor & Coach's rating?

Purpose: AI Mentor & Coach holds a 4.17-star average from 683 ratings on the App Store. It currently ranks #76 on the Health & Fitness grossing chart.

When was Purpose: AI Mentor & Coach released?

Purpose: AI Mentor & Coach launched on the App Store on 17.08.2025. Its latest version shipped 02.09.2026.

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